Capture the inquiry
We shape a conversion-ready lead page and connect the inquiry path to Contacts, so each request has a clear place to land.
Backdraft Lead Engine / for local teams
Backdraft Lead Engine helps small local teams set up a conversion-ready path from a nearby customer’s first click to a captured inquiry, a first response, and an appointment request. It is built for HVAC, plumbing, roofing, auto sales, cleaning, landscaping, and mechanics businesses.
Free text guidance about Backdraft and your next customer-growth step.

From first click to appointment request
CaptureGive every visit a clear path into Contacts.
RespondPlan an automated first response around your business.
Hand offMove qualified inquiries toward an appointment request.
Built for the work you do
Backdraft starts with the way customers choose your kind of business, then shapes a practical path from first impression to follow-up.
Choose your industry to start an audit with the right context already selected.
The Backdraft offer
Backdraft Lead Engine brings the key follow-up moments into one practical setup. Your team gets a clearer place for inquiries to land, a first response to build from, and a useful path toward an appointment request.
We shape a conversion-ready lead page and connect the inquiry path to Contacts, so each request has a clear place to land.
We configure the first-response setup around the questions your team hears most, with timing your business can support.
We plan the follow-up questions and sequence that help separate a ready appointment request from an early inquiry.
We map the path from qualified lead to your team, including the details needed for an appointment request.
A clear starting point
After the audit, we map the customer path, configure the first version, and keep the next improvement visible. The setup is clear enough for your team to understand and use.
Request the auditWe review your services, service area, response habits, and customer path using the free audit as a starting point.
We build the lead page, lead capture into Contacts, first-response setup, follow-up plan, and handoff flow for your business.
Each month, we check where inquiries stall, what customers ask, and which practical improvement belongs next.
What comes with the plan
Practical by defaultThe page and follow-up path center on the questions local customers ask.
Visible handoffsYou can see what gets captured, what happens next, and where your team steps in.
Monthly improvementEach check-in keeps the plan current as services, seasons, and customer questions change.
One clear plan
New subscribers get 50% off the one-time setup, paying $149.50 instead of the standard $299. The Lead Engine continues at $199/month for ongoing optimization and follow-up support.
50% off setup for new subscribers: $149.50 one-time setup, then $199/month to continue. Start securely after signing in, or request the free audit first if you want to confirm the fit before setup.
One-time setup is charged at checkout, followed by monthly billing.
For HVAC, plumbing, roofing, auto sales, cleaning, landscaping, and mechanics teams that want a more dependable path from inquiry to appointment request.
One starter logo direction is included for your business. Further logo or brand work can be scoped separately.
Included in the setup and monthly plan
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Free customer-growth audit
Tell us where your business is today. We’ll look at your local customer path, lead capture, and follow-up opportunities, then come back with practical starting points.
Ask a Growth Advisor about the Lead Engine, then use the audit form when you’re ready to share details.
The simple starting point
Start with a free audit. If the Backdraft Lead Engine fits, the suggested launch offer is 50% off setup for new subscribers: $149.50 one-time setup, then $199/month to continue, with free logo starter kit for new subscribers.
